Does Facebook have too much Power?


Does Facebook have too much Power?


Today, social media is a huge part of our day to day lives. We use it 24/7 to communicate with others and stay updated with what’s going on around the world. However, Social media is only extending and what used to be a way for people to talk to each other and share information is now become a way to get global news, a way for companies to promote their businesses and so much more. To make people want to stay on the app, social media companies have started to use technology to tailor what the content on the app, and what you see, to what they think you want to see. Meaning that different people see different content. This leaves a lot of power in the hands of some companies, and people are starting to get concerned.
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With its 2,38 billion monthly active users, Facebook is one of the most powerful companies in the world. (2019, Socialmediatoday) The company started originally 16 years ago, as a social network for college students to communicate easily with each other. Today however, it’s become the world’s largest social network, and with the technology they managed to develop one of the world greatest tool to connect people and brands together. Facebook gave a loud and clear promise to the people, that they would create an open and connected world. However, is that it?
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Because of the massive growth of the company, Facebook has become a global empire. And a lot of people are concerned about the power that comes with it. The technology is developing and with that, the company are finding new ways to make Facebook more attractive to people all over the globe. They do that by collecting information, on where you are in the world, what you search and what you do on the app. From what you like and share, to quizzes and games you take. They collect a ton of information and use algorithms to create a more exciting feed just for you.

However, it has recently come out that Facebook is selling this user information to other companies, so they can create customized advertisement. The platform has also been known for a place where a lot of fake news are being spread. This has been a huge problem the last couple of years, especially when social media is such an important part in our life. It certainly can change people’s minds about important global topics. That why it’s so important to make sure real information is being spread. In the movie “The Facebook dilemma” a former facebook employee talks about how he quit the company in concern for its future. “I became an activist because I was among the first to see a catastrophe unfolding, and my history with the company made me a credible voice,” Roger McNamee – the former employee – wrote in an opinion piece for Time. (2019, Wharton)





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